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Your company may or not have a Mission Statement. But at least it needs to have a mission, and to be clear on what that mission is.

mission mountainYour mission: climb a little higher each time Type “mission statement” into a search engine and you will find hundreds of articles on how to write a good mission statement. Follow their advice and you can write a good mission statement for your entity. But even the best mission statement is worthless unless you use it to promote the purpose and goals of your entity and the values that guide the pursuit of those goals.

As accountants, Bookkeeping Plus is a service company—not just because we provide accounting services, but because we recognize that our function is to serve others in the broader sense. We seek to take good care of our clients, guided by the principles of professionalism, integrity, and excellence. But we also seek to take good care of our teammates, those who work alongside of us every day as we work hard to serve our clients.

Yes, BPI has a formal “mission statement.” But a quarter-century of living our mission has helped us to define it better. Put another way, a mission can best be found in the doing, not in the defining.  —Beth (Reynolds) Marsh, CEO